These August Beauty Launches Are Ending Summer on a High Note

The dog days of summer are upon us—and they’re living up to their name with seemingly constant heat waves and high humidity. In other words, it’s the perfect excuse to give your beauty routine a little tweaking. Whether your skincare routine could use some upgrades or you are ready to add a new lip color to your collection, there are plenty of August beauty launches to fill your cabinet.

This August, cult-favorite beauty brands like Tweezerman and MAC are introducing plenty of new products to their already-robust lineups. No matter what you’re in the market for, there’s a fresh collab, collection, or launch to meet your wish list.

Gucci Flora Gorgeous Orchid Eau de Parfum

Gucci Beauty’s fan-favorite Flora perfume is adding another scent to its lineup this month. With notes of gourmand vanilla and sweet orchid balanced with a fresh marine note, Gorgeous Orchid the perfect cozy floral fragrance to take you from summer to fall. And who could resist that bottle?

Dr. Loretta Barrier Repair Gel Cream

Help improve the appearance of fine lines, wrinkles, and texture with the latest from Dr. Loretta. Giving your skin barrier some TLC is an essential component of any well-rounded skincare routine, and this lightweight gel cream makes it easy, even for those with oily skin.

MAC Tendertalk Lip Balm 

MAC has been the go-to It Girl makeup brand for years—and it’s for good reason. This summer, the iconic brand is launching its Tendertalk Lip Balm in a pH-activated, shade-shifting color that gives you a custom pink glow and plenty of moisture and shine.

Chantecaille Cheetah Eye Trio

Chantecaille’s new Cheetah Collection makes it easy to be both charitable and trend-forward. The Cheetah Eye Trio includes three neutral shades—perfect for whatever summer plans you have in store. Plus, the funds raised from the collection will be used to help support the Cheetah Conservation Fund, an organization that works to stop the illegal trade of cheetah cubs.

The Outset Cool Cream Smoothing Mask

The Outset’s Cool Cream Smoothing Mask is a dream come true for anyone trying to beat the heat and take care of their skin. Inspired by classic cold cream, the formula leaves skin plumped, hydrated, and soothed. It also literally cools your skin when applied thanks to the electric daisy in the cushy formula.

Versed Water Rush Intensive Hydrating Serum

A high-quality serum is the cornerstone of any skincare routine. If you’re in the market for a lightweight, hydrating product that seamlessly sinks into your skin, take a chance on Versed’s new launch. Bonus: the affordable formula contains pro-vitamin B5, green tea extract, aloe leaf juice, and dual-weight hyaluronic acid for instant and long-term hydration.

Pavise Lip Defense in NS9

Reminder: your lips needs SPF, too. But that doesn’t mean you need to use formulas that leave behind a white cast. Instead, try out Pavise Lip Defense, a pretty pink lip product that still makes sure you’re protected with SPF 30.

Sulwhasoo Glowing Lip Balm

One of Korea’s most popular brands, Sulwhasoo, just dropped luxe lip balms. The Petal shade adds a sheer pink tint while cocoa and shea butter moisturize, and ginseng helps smooth the look of wrinkles. Plus, the sculptural packaging basically guarantees compliments when you pull it out of your bag.

Olay Super Eyes Daily Eye Serum

Brighten up your eyes with Olay’s latest launch. This eye serum has a formula that’s hard to beat with powerful ingredients like caffeine and aloe vera. Give your eyes a refresher that will leave you looking more awake and de-puffed.

Tweezerman Disney’s Belle Slant Tweezer

Tweezerman’s latest launch is proof that tweezers don’t have to be boring. The brand’s Disney Princess collection means that you can channel your favorite princess every time you need to pluck. Choose between tweezers featuring Aurora, Jasmine, Mulan, Merida, Pocahontas, Snow White, Cinderella, Rapunzel, Moana, Belle, Tiana, and Ariel, plus Disney-themed extras like a lash curler and a compact mirror.