How to Choose Between Liquid vs. Stick Foundation

Foundations come in a myriad of formulas, coverage levels, and textures. While finding the right one for you might feel daunting, there are several tips to consider along the way. First and foremost, finding the proper foundation starts with identifying the appropriate shade for your complexion and a general understanding of the different types of formulas.

Among the most popular options are liquid and stick foundations. The most important thing to remember is that the feel of the product is what matters most. Depending on skin type, desired finish, or application preference, one type of foundation might be a better match than another. Ahead, we’ve compiled a comprehensive guide to help you know the difference between stick and liquid foundations, how to apply each formula, and all the tips you’ll need to figure out which option is best suited for you.

What Is Liquid Foundation?

Chances are you are already familiar with liquid foundation. Most foundations come in a liquid form, so it’s good to know what exactly this product can offer you. “Liquid foundation comes in a variety of formulas tailored to different skin types and concerns. [They] provide coverage to create a more even base for the rest of your makeup,” explains celebrity makeup artist, Dahlia Warner. “[Different formulas] offer varying levels of coverage, pigment density, and even targeted skin care treatments.”

The Benefits

1. Easy to Blend: Liquid foundation formulas are notorious for being easy to apply and blend, which can aid in your daily makeup application.
2. Natural Look: Liquid foundations can look very natural on the skin. This is why they are great for anyone who still wants coverage but doesn’t want it to be obvious that they are wearing makeup.
3. Buildable: Liquid foundation often provides several different coverages. As a result, most formulas are buildable and can be customized to your specific needs.

Choosing a Liquid Formula

There are several things to consider when shopping for the best liquid formula. “When choosing a liquid foundation, it’s important to consider factors like coverage level, SPF needs, and your skin type,” explains Warren. “If you have dry or more mature skin, you might prefer a formula that also acts as a serum, providing benefits such as plumping the skin and adding a dewy effect.” She also recommends that those with oily or combination skin opt for a water-based formula.

Application Tips

Whether you prefer to use tools or your fingers, there are a few ways to apply liquid foundation for a flawless finish. However, Warner prefers using your hands over a brush. “When applying liquid foundation, it’s best to use clean hands to gently blend the product outwards from the center of your face,” she explains. “Make sure to pat it along your jawline and blend it down to your neck for a seamless finish.”

If you want to use a brush or sponge, that’s fine too! Using a foundation brush, start at the center of your face around your nose and blend the liquid foundation outward to the rest of the face in small strokes until the product is fully blended. For added coverage, Warner recommends a sponge, “If you want more coverage, you can use an angled damp sponge to dab and build up coverage in the areas you desire.”

What Is Stick Foundation?

Stick foundation is typically a cream foundation formula in stick form. Its coverage ranges from sheer to full, and most products are buildable by simply adding a few more swipes as you go. Whether you want a subtle skin tint or full coverage with waterproof benefits, stick foundation formulas offer them all.

The Benefits

1. Ease of Application: Stick foundation formulas allow you to apply the product directly from the tube onto your skin with little to no fuss or mess.
2. Spot Treatment: You can apply a small amount of stick foundation under your eyes and use it as a concealer or to cover a blemish without needing to apply makeup all over your face.
3. Lasting Coverage: Since most stick foundation formulas are buildable to full coverage, you can enjoy the benefits of full coverage without needing to touch up a lot throughout the day.

Choosing a Stick Formula

The first step in choosing the right stick foundation formula is knowing what kind of coverage you need. The best way to do this is to read about each formula and find which one resonates with you most. For instance, if you have oily skin and want to focus on mattifying your complexion, look for products specifically formulated to tackle shine.

Warner also points out that stick foundations can be used to contour and sculpt the face. “Stick foundation offers many options on what you can achieve. You can use a stick foundation in 2-3 different shades to create a beautifully sculpted look,” she explains. “This technique provides coverage and adds dimension to your skin, creating a more defined and sculpted appearance. You can also use your stick foundation for easy touch-ups.”

Application Tips

Warner recommends using a dense complexion brush or angled sponge to buff out and blend the foundation on the skin. You can either apply the foundation directly to your face in areas where you want coverage or pick it up with your brush and then apply it to your skin.

That being said, the level of coverage in your stick foundation will also determine some critical factors in your application method. For example, if you’re using a full coverage stick foundation, apply a small amount and blend it on the face, slowly adding more. This will give you an idea of how full the coverage is and will help prevent over-application.

Making the Decision Between Liquid vs Stick Foundation

After reading the full breakdowns of each foundation type above, ask yourself, which formula feels more conducive to your makeup routine? Both options are generally considered to be easy to blend and have buildable coverage. However, liquid foundation favors a more full glam look and can deliver targeted skin treatments. On the other hand, stick foundations are easy to apply on the go, can be used as a spot treatment or for sculpting, and are more friendly for touch-ups throughout the day. One choice is not right over the other, it fully comes down to your own makeup preference.

The Takeaway

Depending on the level of coverage and comfortability you’re looking for, both liquid and stick foundations have much to offer. From formulas that address any skin type’s need to easy-to-build applications and long-lasting benefits, each type of foundation brings something to the table. If you’re looking for something more natural, apply a liquid foundation with clean fingers or a foundation brush. Stick foundation is an excellent choice if you need more coverage or want to use foundation as a spot-treatment tool.