Ludovic de Saint Sernin Fall 2024 Ad Campaign

Make no mistake Ethan James Green is one of the most in-demand of fashion photographers working today. The former model-turned-photographer has stacked up quite a remarkable body of work over the years. Whether the young creative is photographing captivating cover imagery for the likes of Vogue Italia and Harper’s Bazaar or capturing campaigns for mega brands Max Mara and Louis Vuitton – we always find ourselves obsessed. Given EJG’s stellar track record, we aren’t at all surprised to see Ludovic de Saint Sernin secure Ethan James Green to shoot the Fall 2024 advertising campaign of his eponymous brand. The French designer (who launched his own label in 2017 upon his exit working under Olivier Rousteing at Balmain) taps models Angelina Kendall, Sascha Rajasalu, Nonso David and Kirill Romanenko for the occasion, while Saint Sernin also gets in on the campaign action himself via the masterful lens of EJG.

Read below the reactions of theFashionSpot’s forum members:

“I like it. It’s simple and effective, clothes look good,” shared avonlea002 straight away.

“I’m so annoyed by the hairstyles but other than that, I like it…” kokobombon chimed in.

Vogue28 sure liked what he say, enthusing: “Not the biggest Ludovic de Saint Sernin fan but admittedly I loved his collection during NYFW and I am loving the sight of this campaign. Madly into Ethan James Green lately, throw Angelina Kendall into the mix and I am immediately smitten. It’s sultry, sexy, simple yet incredibly effective.”

“I wish I had Ludovic de Saint Sernin’s humongous ego and self esteem,” voiced Snejana Onopka.

Not everyone, however, was so sold on the outcome. “All look bad,” scoffed forum member testinofan.

“This campaign feels tame and PG compared to how sexy and in your face his runway shows are,” jeremydante confessed.

See more from Ludovic de Saint Sernin’s Fall 2024 advertising campaign and share your thoughts, here.